Traffic that comes to your website as a result of unpaid search results. The main purpose of optimizing a website for search engines (SEO) is to drive as much free traffic to a website as possible.
A noindex tag is a piece of HTML code that prevents a page’s contents from being listed in the Google web index even if other sites link to it.
An algorithm update by Google (April 2015) in which websites that have a mobile-friendly version have a better chance of being displayed in search results.
An algorithm update (rumored to start in early 2018), in which Google will rank websites based on their mobile version – even when results are displayed on a desktop.
A list of keywords that you fill in that is only visible to the search engine, or by viewing the source of your website. Filling in your meta keywords is an outdated SEO technique. In the past, the meta...
Content Writing isn’t just a collection of words defining a topic/subject matter. Actually, it is an exceptional art that cannot acquire but only can develop. But, it doesn’t mean you must have an inborn writing skill to become a...
An accurate description of a web page that’s about 150–350 characters long. The meta description is not visible on the actual website but appears on a SERP – it’s the black line under the green web address. You can...
A phrase (or keyword) that contains a combination of four words or more that is used in order to describe something in a more accurate way. Long tail keywords are less competitive and help target a more defined audience,...
Local SEO refers to specific actions you can take to make sure that your site appears in search results when someone is looking for a business in your area. Read this post if you’re looking to boost your local...
A group of highly interlinked sites with an agenda of inflating the popularity of the websites. This is considered an illegitimate technique and spamming of the search engine index process.
