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Bounce Rate
The rate of visitors that enter your website and choose to leave after viewing only one page, and ‘bounce’ away. A high bounce rate...
Frame
A section of the website that acts like a ‘window’ to another website. Poor for SEO & usually results in poor user experience. Also,...
ECommerce
An eCommerce store is a website dedicated to selling products & services online. Products may be digital or deliverable.
Business Directory
Business Directories are websites that link to numerous websites & businesses in categorized segments. Allows users to navigate through businesses in their area and...
Comment Spam
Comments posted across numerous sometimes thousands/millions of websites by Autoblog software in an attempt to boost the linked domain authority connected to the profile...
CMS (Content Management System)
Content management system. Software such as WordPress that allows users to manage their website without having to get hands-on with code or understand too...
Breadcrumbs
Simple navigation technique to show the user where they are on the website compared to the home page and how they got there. Shows...
Backlink
Any incoming link to a web page or website. Backlinks are important for SEO but relevance is important. Websites from disreputable backgrounds will be...
Alt Text
Important for SEO as it allows a description of the picture. This is vital for a number of factors
Alt text isn’t usually displayed to...
404 Not Found
A dead page caused by an incorrect or out of date link, 404’s are most commonly caused by dead links.
Things that could cause a...
